Google Page Experience | Varnish Software

Get ready for the Google Page Experience Update

Improve your SEO and increase your rankings during Google’s upcoming performance update.

This June, Google is updating its algorithm to introduce a factor called Page Experience, which includes load time, interactivity, and visual stability. This will be an important element that impacts rankings — making improving site speed and mobile load time a top priority.

Fill out the form for a free, custom demo of how Varnish can speed up your website from one of our technical experts.

Varnish Software is a caching layer that provides the speed and stability required by high-traffic websites, helping to deliver reliable and smooth experiences for any audience.

Google Page Experience Explained

Page experience includes all aspects of how users interact with a web page and how good or painful it is for them.

This includes existing Google Search signals: mobile-friendliness, safe-browsing, HTTPS, and intrusive interstitial guidelines.

It also includes metrics in Google’s Web Vitals. Currently, the focus is on three facets: loading, interactivity, and visual stability.

Largest Contentful Paint (LCP): measures loading performance. To provide a good user experience, LCP should occur within 2.5 seconds of when the page first starts loading.
First Input Delay (FID): measures interactivity. To provide a good user experience, pages should have a FID of less than 100 milliseconds.
Cumulative Layout Shift (CLS): measures visual stability. To provide a good user experience, pages should maintain a CLS of less than 0.1.

The new page experience metrics should be taken seriously as pages which fall below the new benchmarks are going to be left behind — with a significant drop in traffic and rankings.

Core Web Vitals (6) Source

Preparing your site for the update

What is Total Blocking Time (TBT) in Google Lighthouse?

What is Resource Pre Fetching & HTTP/2 in Varnish?

What is Time to Interactive (TTI) in Google Lighthouse?

What does it mean to Cache API Requests in Varnish?

How can Varnish help?

Varnish Enterprise is a powerful, feature-rich web cache and HTTP accelerator, solving all kinds of challenges related to video streaming, CDN and website acceleration. Our software offers unmatched performance, robustness and flexibility for staying competitive at scale.

Varnish Web and API Acceleration speeds up websites and provides the stability at scale that high-traffic content providers need to deliver excellent web experiences for their users, while protecting backend servers and minimizing operating costs.

Watch our full, 30 minute on-demand webinar where we take you through how Varnish can significantly speed up your website and improve your SEO with our flexible, highly-configurable web accelerator.