In a collaboration with STL Partners, Varnish has released a webinar “From CDN to Edge Content Delivery: Quantifying the Big Opportunity.” STL Partners is a telecoms consulting and research firm, focused on supporting innovation in the telco sphere. In this webinar, we’ve put our heads together with STL to discuss and explain some new trends to watch in content delivery, and the significant opportunity edge computing offers for companies prioritizing low latency and high performance. 

Quality content drives valuable action. Whether that action is a download, install, view, subscription or purchase, quality content is the compelling reason to act. Content can mean a document, an image, audio, video, software or just about anything that can be digitally delivered. But it’s not just the content itself that affects the end user’s perception of quality. The way digital content is aggregated, displayed, recommended, transacted and delivered plays a critical role.

The “death of TV” has long been predicted, and peak multi-device/mobile OTT streaming may finally ring the death knell for standard TV. While it may not be as dramatic as that, the last few years have proven that nothing is predictable. As people have shifted toward a 100% digital life during the pandemic, streaming media boomed, and millions of consumers have cut the cord (less than 50% of content consumed in the UK is via traditional TV, as of 2021) and demanded content served to them in higher quality, on any device, anywhere, at any time they want. For telcos in particular, adapting on the fly to support these new and changing conditions has required rethinking content delivery. 

In this blog series, we’ve been looking inside Varnish to see what’s under the hood. There’s a lot more going on than meets the eye, beyond simple caching, beyond even Varnish Configuration Language.