
Online retail can be unpredictable, which is why strategizing and optimizing your setup to ensure uptime, and in the worst-case scenario, shoppability during downtime, is the best way to protect your business and serve your customers. We’ve written a lot about the negative effects of downtime, and have shared a lot of resources to help you get your e-commerce setup ready for anything, but one key we’d recommend that you absolutely not go without is an origin shield.
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