Delivering Game-Changing Performance Improvements and Competitive Advantage for Online Retail

As the penetration of fast and reliable mobile internet has grown in economically mature markets, huge swathes of retailers have moved online. It’s easier than ever to find what you want on the web, from a multitude of vendors, and with the click of a button have it delivered to your door within a matter of days - sometimes in mere hours.

Online retail can be unpredictable, which is why strategizing and optimizing your setup to ensure uptime, and in the worst-case scenario, shoppability during downtime, is the best way to protect your business and serve your customers. We’ve written a lot about the negative effects of downtime, and have shared a lot of resources to help you get your e-commerce setup ready for anything, but one key we’d recommend that you absolutely not go without is an origin shield. 

Getting all the elements of a consumer-friendly, high-performance online retail experience right is a technical challenge, filled with potential pitfalls. We want to help. 

E-commerce is poised to change in the near future, and while many predictions herald the coming of ubiquitous VR/AR and voice shopping, some of the changes are likely to be more fundamental and, at least at first, almost invisible.