For every website, speed and performance matter. No one wants to sit and wait for pages to load. For some websites, though, speed drives whether or not people use the site, make purchases through the site and ultimately keep an online business running. E-commerce is one of these areas, and with the rush of holiday shopping just around the corner, now is a great time to think about preparing your site for peak traffic to make sure you’re up, running and optimized throughout the entire shopping period.
Your company has undoubtedly spent a lot of time and money on marketing and advertising campaigns, getting ready for the biggest sales day of the year: Black Friday. This chaotic shopping boom has extended itself to include the entire weekend, culminating with Cyber Monday. All the planning, spending and the best campaigns in the world can’t help you at all if your website goes down at the first sign of stress or aren’t optimized to handle the flood of traffic days like Black Friday deliver.
Companies want more control over both the cost and the performance of their CDNs, from how it’s designed and deployed to the important everyday management—leading innovative companies like CacheFly to build their own CDNs.
Heading into this summer, based only on the things we know will happen, we are likely to see the most web-traffic-intensive summer and fall ever with one major sports or political event happening after the other: European Championship Football is taking place in France in June and July, the Summer Olympic Games in Rio de Janeiro take place in August, and also during the summer, the US political party conventions, which officially name each party’s nominee, take place - to be followed later in the year by the US presidential election itself - probably one of the more dramatic ones in recent history.