In 2021, as the Covid pandemic that pushed e-commerce into the dominant way of shopping, it became clear that existing challenges to e-commerce persist: site availability and speed. The new levels of demand placed on e-commerce platforms and websites challenged their resilience, taxed the patience of consumers, and ultimately changed the way e-commerce companies think about the technology they rely on to power always-on shopping for the nonstop, 24/7 nature of online retail post-Covid.
We're only about two months away from the Christmas holiday, and one month from the long Black Friday/Cyber Monday weekend, long celebrated as a shopping extravaganza.
“Going green” is a term that’s finally got some bite to its bark. It’s more than lip service, at last reaching a stage at which making conscientious efforts to reduce one’s carbon footprint is almost as important to businesses’ reputations and bottom lines. Go green to, as Americans would put it anyway, save green.