In 2016, in line with UN Sustainable Development Goals (SDGs), the mobile industry as a whole committed to working toward achieving net-zero emissions by 2050. As the mobile industry integrates and converges seamlessly with other aspects of the IT landscape, the entire technology industry is shifting to a focus on optimizing energy efficiency and reducing their carbon footprint at the same time as delivering exceptional and uncompromising performance and user experiences to more users, more devices - faster than ever.

In 2021, as the Covid pandemic that pushed e-commerce into the dominant way of shopping, it became clear that existing challenges to e-commerce persist: site availability and speed. The new levels of demand placed on e-commerce platforms and websites challenged their resilience, taxed the patience of consumers, and ultimately changed the way e-commerce companies think about the technology they rely on to power always-on shopping for the nonstop, 24/7 nature of online retail post-Covid.

We're only about two months away from the Christmas holiday, and one month from the long Black Friday/Cyber Monday weekend, long celebrated as a shopping extravaganza.